Having a prospect-rich pipeline is crucial to the long-term health of any sales team. Prospects flow through the pipeline at different rates, some taking a very short time to close while others may be far off in the future. To help focus the team effort and maximize success, it is critical to be able to easily identify just where your prospects are in the pipeline. It is also important to categorize them in to discovery, prospecting, evaluation, or decision support stage so that your team can send appropriate messages.
By utilizing LeadTalks, it becomes easier to determine where the prospect is in the pipeline and how they need to be handled. Filter out the strong leads for immediate action, while working at a different level with long-term prospects so that they can be given the time and attention necessary.